UNDER CONSTRUCTION

A modern, dual-monitor workstation on a light birch desk, each ultra-thin screen displaying different aspects of customer analytics: one with colorful NPS and CSAT trend graphs, the other with a detailed customer feedback word cloud and segmented dashboards. A wireless keyboard, precision mouse, and a slim, metallic notebook with a pen resting diagonally across it complete the setup. In the background, out-of-focus shelves contain neatly arranged business books and a single potted plant for a touch of green. Soft morning light from a side window illuminates the scene, reflecting subtly on the monitor bezels. Photographic realism from a slightly elevated angle, with a calm, focused atmosphere that emphasizes data-driven, customer-led decision-making.

Featured engagements

Across multiple programs, Alison partnered with product, marketing, and support to elevate CX metrics. Her approach blends data-driven insights with human-centered storytelling to accelerate value.

A large, wall-mounted whiteboard filled with a thoughtfully organized customer journey diagram, drawn with precise, colorful marker lines connecting labeled touchpoints, sticky notes in coordinated pastel colors, and neatly written insights about onboarding, adoption, and renewal. Below, a slim metal tray holds aligned markers and an eraser. The room has minimalist, light-gray walls and a smooth concrete floor, with a matte black glass conference table slightly out of focus in the foreground. Bright but diffused overhead lighting removes harsh shadows, giving a crisp, clean, photographic look. Shot from a three-quarter angle, the composition uses the rule of thirds to highlight the journey flow, creating an analytical yet optimistic mood centered on customer experience design.
A sophisticated, large digital dashboard displayed on a wall-mounted ultra-wide screen in a dim, modern operations hub, showing real-time customer health scores, churn risk indicators, and satisfaction metrics in vibrant, clearly differentiated colors. Below the screen, a minimalist black console table supports a compact router with discreet indicator lights and a small, thriving green plant. Accent LED strips behind the screen emit a cool blue halo, contrasting with the otherwise dark charcoal walls. The camera is positioned at eye level with a slight angle, emphasizing the breadth of the dashboard. Photographic realism with crisp clarity throughout, creating a high-tech yet controlled, professional mood that underscores proactive, data-informed customer success operations.
A circular arrangement of diverse, high-quality customer insight artifacts spread across a dark walnut tabletop: printed survey reports with highlighted key findings, a tablet showing a glowing heatmap of customer engagement, neatly bound customer interview transcripts, and color-coded index cards labeled with themes like “Empathy,” “Onboarding Clarity,” and “Renewal Experience.” A ceramic cup of tea sits just outside the circle, steam faintly visible. Overhead, warm pendant lighting casts a soft, even glow, creating gentle vignetting around the edges of the composition. Captured from a bird’s-eye view in sharp photographic detail, the image conveys a thoughtful, human-centered, and methodical approach to understanding and improving the customer experience.

Customer Experience Leadership

A modern, dual-monitor workstation on a light birch desk, each ultra-thin screen displaying different aspects of customer analytics: one with colorful NPS and CSAT trend graphs, the other with a detailed customer feedback word cloud and segmented dashboards. A wireless keyboard, precision mouse, and a slim, metallic notebook with a pen resting diagonally across it complete the setup. In the background, out-of-focus shelves contain neatly arranged business books and a single potted plant for a touch of green. Soft morning light from a side window illuminates the scene, reflecting subtly on the monitor bezels. Photographic realism from a slightly elevated angle, with a calm, focused atmosphere that emphasizes data-driven, customer-led decision-making.

Alison leads with deep empathy, aligning marketing, success, and operations to deliver cohesive journeys. She shapes strategy, mentors teams, and champions customer-centric decisions that drive sustainable growth.

A large, wall-mounted whiteboard filled with a thoughtfully organized customer journey diagram, drawn with precise, colorful marker lines connecting labeled touchpoints, sticky notes in coordinated pastel colors, and neatly written insights about onboarding, adoption, and renewal. Below, a slim metal tray holds aligned markers and an eraser. The room has minimalist, light-gray walls and a smooth concrete floor, with a matte black glass conference table slightly out of focus in the foreground. Bright but diffused overhead lighting removes harsh shadows, giving a crisp, clean, photographic look. Shot from a three-quarter angle, the composition uses the rule of thirds to highlight the journey flow, creating an analytical yet optimistic mood centered on customer experience design.

Her work maps every interaction to business outcomes, translating customer needs into operational decisions. Alison designs multi-channel experiences that feel seamless and owned across the organization.

Reviews

A sophisticated, large digital dashboard displayed on a wall-mounted ultra-wide screen in a dim, modern operations hub, showing real-time customer health scores, churn risk indicators, and satisfaction metrics in vibrant, clearly differentiated colors. Below the screen, a minimalist black console table supports a compact router with discreet indicator lights and a small, thriving green plant. Accent LED strips behind the screen emit a cool blue halo, contrasting with the otherwise dark charcoal walls. The camera is positioned at eye level with a slight angle, emphasizing the breadth of the dashboard. Photographic realism with crisp clarity throughout, creating a high-tech yet controlled, professional mood that underscores proactive, data-informed customer success operations.

Aya Nakamura

“Alison led us to see CX as a driver of growth, aligning ops with customer needs at every touchpoint.”

A circular arrangement of diverse, high-quality customer insight artifacts spread across a dark walnut tabletop: printed survey reports with highlighted key findings, a tablet showing a glowing heatmap of customer engagement, neatly bound customer interview transcripts, and color-coded index cards labeled with themes like “Empathy,” “Onboarding Clarity,” and “Renewal Experience.” A ceramic cup of tea sits just outside the circle, steam faintly visible. Overhead, warm pendant lighting casts a soft, even glow, creating gentle vignetting around the edges of the composition. Captured from a bird’s-eye view in sharp photographic detail, the image conveys a thoughtful, human-centered, and methodical approach to understanding and improving the customer experience.

Mateo García

“Her insights transformed our journey, turning feedback into measurable improvements and lasting loyalty.”